Updated: Sep 15, 2025
CIR Partner Jeff Kahane has seen it all and is here to tell us about the scary clauses that he has seen come across his table. Sometimes getting creative can turn out to be “accidentally fraudulent”. We are talking things like addendum cash backs (aka mortgage fraud), perceptions of the 24-hour walkthrough, unclear contracts and much more. Copyright, CIR REALTY 2016 – All Rights Reserved
Instagram and YouTube both generate real estate leads, but in very different ways. Instagram delivers quick visibility and fast, high-volume attention—often resulting in colder, top-of-funnel leads. YouTube takes longer but builds trust and authority, producing warmer, more qualified prospects. The most effective strategy is using both together.
cir-marketing
April 21, 2026
Real estate decisions aren’t purely logical—they’re emotional and personal. The best choices balance feeling and reason, align with priorities, and focus on long-term lifestyle over perfect numbers.
cir-marketing
April 13, 2026
