CRM Solutions for your Real Estate Database
- May 13, 2016
- 1 min read
Updated: Oct 21, 2025
The size of your network and the number of people you add value to it will determine your income. A Client Relationship Management System (CRM) to manage your clients and relationships effectively is critical.
Technology has allowed software programs to do amazing things to help us keep in touch. Whether you choose a high-tech system or a low-tech paper option, ensure you have access to your database whenever and wherever you go.
The following are the most common systems that Realtors use:
Prospects.com – This program is included in your CREB® fees and you simply need to login to activate your account.
Google Contacts – This is part of your CIR Email and the Google Apps system. It is simple, yet effective. It’s also free!
IXACT Contact – Morris Marketing owns and runs this CRM system. It is available for a cost and is part of their marketing system for Realtors.
Top Producer – This is a subscription based service that has a long history in the real estate industry. While not inexpensive it has more features than you could ever imagine using.
Mailchimp.com – This is a mass email program that allows you to easily create beautiful newsletters and announcements. It also has incredible tools to automate your list management (opt-ins, opt-outs, etc) and collect more subscribers.
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