Updated: Sep 10, 2025
Comparing stats year-over-year is challenging right now given that our market is so dramatically different than this time last year. In this segment, Steve Phillips takes us through a few different ways to gather information and create the stories to engage and educate your clients.
I recently had the privilege of sitting with our top 100 agents, and took away some really powerful thoughts. What their success comes down to is simple. Top producers are not winning because they found a shortcut. There is no secret sauce. They are winning because they’ve built simple systems and they follow them consistently. Not when it’s convenient. Every month, every week, every day. It starts with one thing: CRM, CRM, CRM. Have one. Use it daily. Your CRM is not admin work, it is your...
cir-marketing
February 13, 2026
For many Realtors, working with builders comes with a quiet sense of tension. The process feels different. Contracts are longer, timelines less certain, and leverage can feel unclear. That discomfort is usually attributed to builders, but it’s amplified by unfamiliar power dynamics. Builder transactions aren’t necessarily harder, they’re simply structured differently. And when Realtors understand the differences, they’re in a far better position to protect their clients and lead with...
cir-marketing
February 9, 2026
