Updated: Sep 11, 2025
In this segment, Chloe Mitchell reviews and clarifies some of the information that has recently been sent out to REALTORS® from AREA (Alberta Real Estate Association) and RECA (Real Estate Council of Alberta).
Before a pricing conversation even begins, sellers and buyers often already have a number in mind. Learn how pricing anchors shape real estate decisions—and how REALTORS® can uncover, understand, and replace them with market-backed reasoning.
cir-marketing
September 15, 2026
Every buyer has a wish list, but finding the right home often means making trade-offs. From backyard space versus a dream kitchen to walkability versus square footage, asking the right “Would You Rather?” questions can help uncover what your clients truly value—and which features they’re willing to compromise on.
cir-marketing
September 8, 2026
